Gaya APA

Wijoyo, A., Muthiah, A. (2025). Cultural Convergence in Global Marketing: Strategies For Building Universal Brand Appeal (Cetakan 1). Yogyakarta: Yayasan Putra Adi Dharma.

Gaya MLA

Wijoyo, Agung., Muthiah, Anninda. "Cultural Convergence in Global Marketing: Strategies For Building Universal Brand Appeal". Cetakan 1 Yogyakarta: Yayasan Putra Adi Dharma, 2025. .