Gaya APA

Kotler, Philip. (2003). Marketing Insights From A to Z : 80 Concept Every Manager Needs to Know . USA: John Wiley & Sons, Inc..

Gaya Chicago

Kotler, Philip. Marketing Insights From A to Z : 80 Concept Every Manager Needs to Know. USA: John Wiley & Sons, Inc., 2003. .

Gaya MLA

Kotler, Philip. Marketing Insights From A to Z : 80 Concept Every Manager Needs to Know. USA: John Wiley & Sons, Inc., 2003. .

Gaya Turabian

Kotler, Philip. Marketing Insights From A to Z : 80 Concept Every Manager Needs to Know. USA: John Wiley & Sons, Inc., 2003. .